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Overview
Visitors decide in three seconds if your website is worthy of interacting with or not, which is why it is critical that your story grabs their attention right away. Some will tell you it is about the pretty pictures, others that the right technology is the key. page10 produces websites that drive results through a blended mix of design, user experience, technology and business experience. Whether you need a new website designed, or want to give an existing website a fresh look, page10 will make sure that your story is heard.
Design
page10 design captures the attention of your users and facilitates user action. We listen and learn, and apply our business expertise without ever assuming that we know your business and customers better than you do. We offer creative ideas that are business-focused and easy to implement versus off-the-wall designs. This approach ensures that your messages will be delivered in a simple, concise manner, allowing visitors to easily identify how their needs will be met, while a user-friendly design will leverage Web 2.0 technologies and ensure optimal search engine placement.
Technology
Navigating the world of technology can be challenging, as well as confusing. And that is where we come in. Our years of experience leveraging a variety of technology tools, integrating backend enterprise systems, and developing web applications and large scale databases upholds our long-standing reputation as a respectable technology firm. No matter what the solution, as long as you have page10 behind you, your project will be successful.
Visibility
Customers and prospects alike should be able to find you. Optimizing your website using tactics such as search engine optimization (SEO), search engine marketing (SEM) and pay-per-click (PPC) management will ensure that your ongoing spend is delivering the results you want. When you are ready to get noticed and quit wasting money on dead-end campaigns, page10 is ready to devise a strategy that will give you the most bang for your buck.
Strategy
You know your business. We know the web. And that is where the power of leveraging comes in. Over the years, page10 has helped hundreds of companies visualize the full potential of their web activities, as well as provided strategic expertise to formulate an action plan that achieved their business goals. And we will do the same for you by discovering a path that will keep your activities sustainable and successful as you move into the future.
User Experience
Creating an experience so users get what they want is important to us at page10. Whether we are building a website, developing a marketing campaign, or conducting a site evaluation, we do it all with one goal in mind: satisfying the user on your behalf. By integrating user-experience best practices into everything we do, we are confident that users will have a positive experience at your website that will ultimately drive the results you want.
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Overview
With more than 250 million websites available for end-users to peruse, it is more important than ever that your content stands out from the crowd. Whether you are creating a new story from scratch or simply freshening up an original, we know what it takes to keep users coming back for more. page10 mixes strong copy with eye-catching visuals and interactive components to deliver a story that your audience will be compelled to share with others.
Beyond Words
A picture is worth a thousand words, so the adage goes. At page10, we believe that. Website content is just as much about the visuals as it the words. Incorporating features such as video, audio, graphics, illustrations and pull quotes helps users to visualize and process complex ideas or concepts quickly. Our goal is to ensure that users make the most out of their time spent on your website by creating visually-appealing components that will keep them coming back.
CMS
Managing content becomes a burden more often than not, but it does not have be. page10 creates and deploys content management systems (CMS) that can turn your burden into a strategic asset, delivering excellent productivity and ROI. However simple or complex your need is, we will implement the CMS that best suits the overall goals of your website, allowing you to create and maintain an engaging presence for users while eliminating unnecessary bottlenecks.
Strategy
Put simply, a content strategy outlines the approach to content. They are put into place to support the brand and position of a website, which is why it is critical to define criteria that will form the foundation of the content. page10 will work with you to develop a succinct strategy that supports this criteria and incorporates online writing best practices, which will ensure the creation of compelling and relevant content that will influence and leave a lasting impression on your target audiences.
SEO
Search marketing is all about getting noticed. And we are all about getting you noticed. At page10, we leverage our extensive search marketing experience to establish the foundation of our disciplined search marketing process. We are well-versed in keyword and key phrase selection, coding and tagging, link building, conducting competitor analyses and tracking success rates with web analytics. Whatever your end goal may be, we will devise a search engine optimization strategy based on your new content that will ultimately optimize your website and drive results.
Process
You see a bottleneck. We see an opportunity. Together, we will get rid of the bottleneck and seize the opportunity. At page10, our content development process entails defining your business and technology requirements, establishing information architecture to support your content structure and recommending the CMS that best suits the overall goals of your website. In addition, we will adhere to any approval and/or regulatory processes, and ensure that deliverables are sent through the appropriate channels.
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Overview
Search marketing is all about getting noticed. And we are all about getting you noticed. At page10, we leverage our extensive search marketing experience to establish the foundation of our disciplined search marketing process. Whether you choose to go “organic,” pay for your listings, or do a little of both, optimizing your website to boost your search engine relevance is essential to ensure your story is being heard.
PPC Management
Who ever thought that purchasing a keyword for an ad could yield such exciting results? PPC campaigns can be an extremely effective search marketing technique. And the more you are willing to pay, the more effective this technique will be. A successful campaign, however, requires close management and monitoring to make sure it remains optimized for the best results. That is where page10 comes in. While you focus on your customers, we will focus on your PPC campaign.
Visibility
Customers and prospects alike should be able to find you. Optimizing your website using tactics such as search engine optimization (SEO), search engine marketing (SEM) and pay-per-click (PPC) management will ensure that your ongoing spend is delivering the results you want. When you are ready to get noticed and quit wasting money on dead-end campaigns, page10 is ready to devise a strategy that will give you the most bang for your buck.
Web Analytics
The key to understanding your success is by measuring your success. At page10, we have done our homework, and compiled the best analytics tools and resources to offer top quality, results-focused analytics that will give you an “outside-in” view of your website marketing activities. By developing an overarching measurement strategy across channels, we can help to set goals, evaluate effectiveness and plan for continuous improvements.
Strategy
You know your competitors. We know how to beat them. And that is where the power of leveraging comes in. Over the years, page10 has engaged companies in search marketing techniques that got their business noticed. Whether you want to increase traffic to your website or generate new business leads, we will devise a search marketing strategy that will optimize your website and blow your competitors out of the water.
Research
Comparing yourself to others is never easy. So, page10 does it for you. To stay competitive in the business world, it is necessary to know what your competitors are up to. We take a look at where you fit into the surrounding marketplace, identify your top competitors, compare your website and offerings with those of your competitors, and determine how you measure up. The result? We become armed with information that will help us strategize how to move you to the front of the race.
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Overview
These days, pretty much everyone is involved in social marketing in some form or another. As it continues to grow in popularity, stories are becoming virtual page-turners and conversations are taking place in virtual communities. While social marketing engages audiences of all ages, the key to its success is the strategy that drives it. Knowing which tools will benefit your goals and which tools will be a waste of time is critical. And that is where page10 comes in.
Strategy
When it comes to social media, we advise against joining just to join. At page 10, we believe there needs to be a sound reason for employing social media tactics that can be supported by traffic analyses and key performance indicators. We will work with you to devise a social marketing strategy that aligns with your overall goals and objectives, and integrate the channels that best support your business and resonate with your audience.
Community Management
Community involvement is always important. Even more so when it is with an online community since you lose face-to-face interaction. Becoming integrated with your online community is key for collecting valuable data and insights from your fellow members that will ultimately help you achieve your end goals. page10 will help you get the most out of your social web communities through building community support, ensuring messages and communications remain relevant, and engaging your audience by keeping conversations active.
Reputation Management
No one wants to have to defend their reputation. But you might have to, even if through no fault of your own. Social media is a cost-conscious way of doing so. Whether you simply want to take a proactive approach or need to fix damage that has already been done, page10 will help you tweak your brand and spin your messaging in any direction like. By using the many social media channels available, you can avoid the hefty price tag that comes with more traditional media, but still achieve the same desired results.
Content
We all know by now that social media requires time. At page10, we recognize that you may not have enough time to create a continuous stream of timely and catchy content. That does not mean, however, that you should jump ship. In addition to developing new content, by understanding how various social media outlets can work together at the content level, we can create an “ecosystem” of content that will allow you to repurpose your best information when time is tight. Doing so will not only free up some of your resources by saving both time and money, but will also keep your audience engaged.
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Overview
Affiliate marketing has become the industry’s dominant method of online marketing, allowing you to partner with others to promote your products or services for a commission or fee. Drawing from a resource pool that includes entrepreneurs, thought leaders, product innovators and service providers who complement your business and will share your story, your visibility within the market will increase, which in turn will attract an even larger audience.
Strategy
Affiliate marketing is a powerful means for engaging your online audience. But creating an effective affiliate marketing program takes time and dedication, especially to ensure that it will impact your end goals. From program development and template design to recruiting and sustaining communication with affiliates, page10 has you covered and will remain committed to seeing your program through.
Management
Little details can make a big impact. As online marketing campaigns grow in scope, it is easy to get caught up on one aspect or lose sight of a couple of the details along the way. page10 has years of experience managing projects of all sizes across a variety of markets, and will help you manage your campaigns through the use of best practices and proven methods of success. We spend as much time focusing on the tactics of the campaign as we do on resolving challenges and developing the overall strategy. Let us sweat the small stuff, so you do not have to.
Recruitment
Quality, not quantity. An expression we have all heard before. And one that is particularly true when it comes to affiliate marketing. While you need to recruit partners that will complement your business goals and be willing to support them, recruiting high-quality affiliates can be tough. But it is more important that you bring a smaller amount of effective partners on board rather than hundreds of mediocre ones. They can be anyone from business owners and existing customers to anything from a website or e-newsletter. Whatever the channel, page10 will commission powerful partnerships that get results.
Optimization
You want to get noticed. We want you to get noticed. And we want you to get the most out of your affiliate marketing campaign. Optimizing your website using tactics such as search engine optimization, search engine marketing and advertising will boost the results of any campaign. So can embedding back links within your website, creating a blog in the same niche, or commenting on others’ blogs. Whatever method you choose to implement, page10 will make sure that customers and prospects alike will be able to find you.
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Overview
Business conducted electronically has expanded rapidly over the last five years and is predicted to continue at this rate, or even accelerate. The boundaries between “conventional” and “electronic” commerce will become increasingly blurred as more and more businesses move sections of their operations onto the Internet. As a result, exploring and implementing an e-commerce solution can be a valuable, yet practical way to sell your story.
Strategy
E-business means business. And when implemented properly, it is often faster, cheaper and more convenient than traditional methods of bartering goods and services. But the road to creating a successful online store can be difficult if you are unaware of e-commerce principles and what e-commerce is supposed to do for your business. Whether you are building a new online business or seeking to optimize your existing e-commerce website, page10 has a thorough understanding of what it takes to develop a successful e-business strategy for clients in various markets.
Visibility
Location, location, location is at the forefront of every business owner’s mind. But a store will not just be “found,” particularly on the web. Online marketing is needed to drive visibility, and ultimately, what you do with SEO, PPC and social media will serve as your store locator. page10 will help you understand your customers by integrating web analytics that will track items such as their buying habits and preferences. When it comes to online marketing, what you put in is what you will get. How you optimize your website will determine the success of your business.
Design
When it comes to designing a profitable e-commerce website, we know what works and what functionality your website needs in order to sell more. page10 design captures the attention of your users and facilitates user action by designing and developing user-friendly custom e-commerce websites that are easy to navigate and secure, allowing customers to effectively experience your brand. We offer creative ideas that are business-focused and easy to implement, which ensures that your messages will be delivered in a simple, concise manner, allowing visitors to easily identify what they need and be confident in their purchases.
Usability
Aisle displays. In-store sales. Colorful promotions. These are just a few of the fundamentals that consumers experience when they walk into a store. At page10, our role entails translating the typical in-store shopping experience into a virtual shopping experience. By applying our digital expertise along with the science of commerce, we create an experience that provides value to both you and your customers, as well as one that generates trust.
Management
Customers want to be confident in their online purchases. They do not want to have to worry about security issues such as having their identity or credit information compromised. When developing e-commerce websites, page10 has in mind the four basic requirements that a system must meet: privacy, integrity, authentication and non-repudiation. We will incorporate components such as a shopping cart and checkout process that securely transacts sales on your website, as well as customize the look of your checkout flow to make it easy for customers to purchase with confidence.
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Overview
Mobile marketing is one of the most effective and potentially lucrative forms of marketing available today. It allows you to target your story’s messages based on factors such as interest level and relevance, which in turn empowers your audience to take immediate action with you. page10 creates custom, personalized mobile campaigns that generate real-time results, as well as offers a wide variety of communication forms ranging from email to SMS text to voicemail.
APP Development
No two mobile applications are the same. And when it comes to building them, there are lots of variables to consider. At page10, we will help you understand the multiple dimensions of mobile architecture and design a solution that meets your established requirements. We provide key design considerations and best practices in areas such as application, database schema and user interface design, as well as in data movement strategies.
Usability
Simple, convenient and efficient. Three aspects of mobile applications that appeal to users. At page10, our role entails developing user-friendly web applications that are scalable, secure and reliable. By applying our digital expertise, we are able to fine-tune your mobile solution for optimal functioning and efficiency, ensuring seamless interactivity, and creating an experience that provides value and generates trust.
Technology
Mobile technology has evolved rapidly over the years. And it can be a challenge trying to keep up with the latest and greatest. From mobile devices to mobile operating systems, page10 has a solid comprehension of today’s rapidly-changing mobile landscape. We help our clients understand the various aspects of mobile architecture such as platform-specific and cross-platform development, and how to best utilize the many options available to the mobile platform. We also have the capabilities to interface and integrate social media platforms that will enhance your mobile solution.
Visibility
Mobile marketing drives visibility. By using the form of communication that is best suited to reach your audience, and creating custom, personalize campaigns that generate real-time results, you will capture the attention of your audience and empower them to take immediate action with you. To ensure the effectiveness of your campaign, page10 will track success rates with web analytics, allowing you to monitor activity and make adjustments as needed.
Marketing
Every day, the number of mobile devices increases. As a result, users have instant access to email, text messaging and the Internet, allowing them to stay connected at all hours of the day. For marketers, these techniques serve as another way for them to interact with consumers. At page10, we will work with you to develop and implement a mobile solution that will target your key audiences while relaying your messages in a simple, concise manner.
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Overview
Web applications have been around long before the Internet gained mainstream popularity. The first mainstream web applications were relatively simple (think message board or guest sign-in book); however, within the last decade, there has been a push toward more complex applications such as word processors or spreadsheets. Whatever your need is, page10 has the technical and business expertise to build web applications that will support your story from behind-the-scenes and drive results.
Usability
A web application is nothing without visitors. Yet, the true value of user experience is often overlooked. Because how a user interacts with your website can make or break your business or brand, page10 integrates user experience design into the application and software development process to ensure seamless usability. While this collaboration will be transparent to the user, it will make their experience easy and simple. Satisfying the user on your behalf will always be our primary goal.
Design
Visualizing your vision is what page10 does. And then we bring it to life by designing and developing user-friendly web applications that are easy to navigate and secure, allowing customers to have a valuable experience. We use proven methods for scaling web applications to your users, ensuring the functionality your website needs and that your messages will be delivered in a simple, concise manner.
Strategy
Your website is the key to your success on the Internet. And the key to a successful website is differentiation. We will put a winning strategy into place that will ensure your website promotes your services and delivers value. page10 has the tools to build, host and support your business applications, which allows us to manage the process from start to finish. We encourage close collaboration between your team and ours, and make sure that all deliverables are defined in the service level agreement (SLA).
Business System Integration
Connecting to existing systems has historically been one of the most challenging and burdensome tasks of creating any enterprise deployment. At page10, we have years of experience developing web applications and large scale databases, and integrating backend enterprise systems such as Oracle or a SQL database to implement web functionality. We use a variety of platforms and products to employ whatever conceptual and architectural foundation is selected, ultimately producing a unique, customized solution.
Technology
Technology is tricky. Defining terms, grasping concepts, and keeping up with the latest and greatest can be mind-boggling at times. Initially established as a technology firm, page10 has years of experience leveraging a variety of technology tools and programming frameworks, including Ruby on Rails, Amazon Cloud and Oracle. We utilize a combination of server-side script such as ASP and PHP, and client-side script such as HTML and Javascript to develop applications while relying on Agile software development to accelerate delivery.
