In our last blog, we talked about the importance of determining which interactive tools will be most effective for your business. Once you’ve made that determination, the next step entails actually integrating and leveraging the tools.

To ensure that your business website and social media platforms are working together to maximize your online exposure, we thought it’d be helpful to share the following tips for integrating social media on your website (found on socialmediaexaminer.com):

1)   Include visible social media buttons

2)   Integrate social where it makes sense

3)   Include up-to-date buttons

4)   Include share buttons

5)   Use analytics

6)   Pay attention to Terms & Conditions

7)   Don’t overdo it

8)   Stay knowledgeable

9)   Use social media insights alongside Google Analytics